Pécs* is a town in Hungary with a history so rich that books about it filled libraries. Since the foundation of the brewery the city has had its ups and downs. Yet, the Brewery of Pécs has never stopped brewing and rejuvenated itself multiple times.
The founder of the Brewery was Leopold Hirschfeld, a tradesman, who decided to add extra value to his grain business. He became so dedicated to his new venture that he chose Pécs as the new home for his family. The factory’s own ice production was one of the family’s unique innovations. After the founder’s death his son Samuel continued to build the flourishing business until the beginning of the 1900’s.
Having survived the turbulences of the 20th century with its popular beers and well-organized production, the brewery became a regional player and reached his volume peek in the 1990’s under the ownership of the Austrian Ottakringer Group.
In 2017 the brewery was taken over by two Hungarian businessmen, pioneers of organic farming. The Szemerey brothers had a similar goal as the founder in his time: adding further value to their organic farming. The brewery was shortly transformed into an independent brewery putting quality, purity and environment protection in focus.
The German Beer Purity Law was introduced again and while continuing the long brewing traditions and best brands, a new premium and organic beer line was launched including a gluten-free lager, much to the happiness of the consumers.
Today the Pécsi Brewery is managed by highly qualified specialists with decades of brewing experience in small and large-scale brewing. The barley and wheat are supplied to the malting plant by the Szemerey organic farms. Water is gained directly from the Brewery’s wells, providing genuine karst water coming from the Mecsek mountains.
Being committed to environment and biodiversity, the Brewery’s experts are constantly seeking solutions for expanding organic production and thus contributing to sustainability.
*Pécs (/peɪtʃ/ “Paytch”)